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Looking Back: Prospect Research: Past, Present, and Future

Thu, March 27, 2014 4:18 PM | Laura Parshall
Susan Cronin Ruderman wrote this article for the NEDRA News in 2004, to talk about the changes that had occurred in prospect research up through that time. What's changed in the ten years since it was first published? Which of her predictions about the future have come true? Read on!


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