Overcome Funding Instability: A Data‑Powered Guide to Tapping into New Fundraising Sources

Overcome Funding Instability: A Data‑Powered Guide to Tapping into New Fundraising Sources

Presented by NEDRA 2025 Diamond Sponsor Altrata

Tuesday, April 14, 2026

12:00 PM - 1:00 PM ET

Online

Higher education institutions continue to face serious financial pressure as federal support declines and enrollment trends fluctuate. At the same time, advancement teams are being asked to diversify funding streams and uncover new opportunities within their existing communities: alumni, parents, board members, and corporate partners. Yet many institutions struggle with limited visibility, outdated approaches, and gaps in insight that make it difficult to fully understand their donor and partner landscape.

Join Altrata’s Global Vice President of Education and Healthcare, Matt Thompson, as he provides data-driven solutions for how institutions can broaden their fundraising reach. He’ll discuss common challenges, from overreliance on past giving to missed opportunities for donor referrals, and provide practical ways to surface new prospects, time outreach more effectively, and strengthen engagement across multiple donor constituencies.

You’ll learn how to:

• Understand alumni capacity and identify key trigger events that support timely, relevant outreach
• Reveal giving potential within the parent pipeline when it matters most
• Better leverage board members' networks, affiliations, and peer connections
• Identify corporate partnership opportunities grounded in relationships, professional insights, and mission alignment
• Apply these practices at your institution

You will leave with clear takeaways, practical frameworks you can use immediately, and additional resources to support your team's fundraising strategy, followed by time for live Q&A.

PRESENTER:

As Vice President of Sales for Education and Healthcare North America at Altrata, Matt Thompson has spent over a decade helping nonprofit organizations achieve their fundraising goals. Originally from Boston, Massachusetts, Matt has been in the software industry since 2006 and brings a wealth of experience in wealth intelligence, donor engagement, and strategic relationship-building.

A passionate advocate for leveraging data to drive impact, Matt works closely with organizations to develop tailored strategies that enhance major donor cultivation and stewardship. When not working, Matt is an avid golfer, a devoted Patriots fan, and a proud parent of two wonderful children

COST:

Free for Members and Non-Members with thanks to 2025 NEDRA Diamond Level Sponsor, Altrata. 

LOCATION:

Attendees will receive a Zoom link before the event; this will be held as a Zoom meeting and a recording will not be available.

DEADLINES:

Registration for this event closes on Monday, April 13th at 5pm.