During the last presidential election, the role of analytics in decision making and prediction moved to the forefront in the minds of many as a way to gain an advantage in competitive situations.  For a data nerd like myself, this was refreshing, as the average citizen started to gain a new found respect for a set of skills that had always largely been viewed as the sausage making that decision makers weren’t necessarily interested in understanding.

http://www.npengage.com/analytics/becoming-the-analytics-expert-least-intermediate-data-nerd/