Virtual Book Tour for Prospect Management: The Essential Guide

Virtual Book Tour for Prospect Management: The Essential Guide by Ruthie Giles 

Thursday, March 12, 2026

1:00 PM - 2:00 PM ET

Online

Join us for a special stop on the virtual book tour of Prospect Management: The Essential Guide for a High Functioning Nonprofit Prospect Management System, the first comprehensive guide of its kind in the nonprofit sector, written by longtime NEDRA member and former NEDRA board member, Ruthie Giles.  Ruthie is an internationally recognized expert on the topic of prospect management, and her book offers a deep dive into key areas such as portfolio optimization, managing donor pipeline stages, and effectively partnering with gift officers. With decades of hands-on experience, Ruthie brings clarity, structure, and actionable insight into a critical area of fundraising operations.

During this engaging session, Ruthie will share the story behind writing the book, explain her passion for building sustainable prospect management systems, touch of some key topics from the book, and share her vision for what she thinks is on the horizon for the prospect development field.

Whether you’ve already read the book or are just discovering it, this is a valuable opportunity to learn more about the topic. There will be ample time for questions and discussion - so bring your questions, challenges, and curiosity.  You can also submit questions in advance while registering. 

PRESENTER:

A renowned thought leader in the field of prospect management, Ruthie Giles has worked in prospect research and prospect management since 2000. She is the author of Prospect Management: The Essential Guide for a High Functioning Nonprofit Prospect Management System (2025).  Ruthie has held positions with Springfield Technical Community College, University of New Hampshire, Westfield State University, Amherst College, Mount Holyoke College, Harold Grinspoon Foundation, The Loomis Chaffee School, and the Williston Northampton School.  She is a former NEDRA Board member and a current NEDRA Committee Volunteer for NEDRA’s 3-5 Learning Network. Originally from coastal Maine, Ruthie resides in western Massachusetts with her husband, their sweet lazy dog, and their five neurotic cats.

COST:

Free for Members

$25 Non-Members

LOCATION:

Attendees will receive a Zoom link before the event; this will be held as a Zoom meeting and a recording will not be available.

DEADLINES:

Registration for this event closes on Wednesday, March 11th at 5pm.